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Many people put off life-saving colonoscopies because of the intrusive nature of the procedure. Colorectal cancer is one of two cancers that can be prevented through screening, making it important to be checked. The Beaumont Hospital in Royal Oak, Oakland is taking it to the extreme to get peoples’ attention about this subject.
Much like an inflatable obstacle course or playhouse, the Beaumont Hospital has a giant inflatable colon on display. The display is to raise awareness in March, the month designated as National Colorectal Cancer Awareness Month.
The inflatable colon is in the south tower lobby of the hospital. Visitors can take a tour inside of the 10-foot high, 20-foot long colon to see all the places where tumors, called polyps, can hide and develop into cancer. The hope is that the larger than life display will educate people on the importance of being screened for colorectal cancer. The eye-catching display is definitely an original way to get the point across. Dr. Harry Wasvary of Beaumont Hospital had this to say about the custom inflatable display;
“We hope this display not only educates, but encourages those over 50 years of age to be screened regularly for colorectal cancer.”
Beaumont officials are inviting curious residents and even community groups to check out the display and then get themselves or encourage friends and family to get screened. Among cancers that affect both men and women, colorectal cancer is the second leading cause of cancer deaths in the United States. This type of cancer is often asymptomatic, meaning there are no noticeable symptoms, make it that much more important to be screened regularly. it is estimated by the Centers for Disease Control and Prevention that more than 140,000 Americans are diagnosed with colorectal cancer every, and more than 50,000 of them die.
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